Mikili Branding & UX: Study Abroad Simplified

Imagine a world where studying abroad isn’t a daunting maze of paperwork, uncertainty, and endless decisions, but a clear, exciting journey that every student can embark on with confidence. That’s the vision behind Mikili, a service designed to empower students to pursue global education.

Many students face a tangled web of visa issues, financial barriers, and overwhelming choices, leaving them paralyzed by indecision. Some skills aren’t available locally, making overseas education a necessity, not a luxury.

Mikili stands for accessibility, transparency, and momentum, with its slogan “Don’t overthink, act!” reflecting the mission: to simplify international study planning and make it feel possible and empowering.

My role was to bring that vision to life through a bold, cohesive brand visual identity and seamless digital experience that resonates with Mikili’s values and transforms uncertainty into clarity for those who dare to aim higher.