Gangue das preguiças/ Sloth gang
Marina Kiyomi
Overview
The members of the sloth gang were inspired by the 5 native Brazilian species native. For each species it was given a specific personalites. In this way, the public could identify themselves to one of them, and through buying the product get a spark of curiosity about the Brazilian fauna and flora.
Sloth gang members
Moodboard & Visual references
These were the boards themes:
Nature
Cartoons
Social media
Moodboard 1
Moodboard 2
Results
The final result of the sock collection
People's opinion
Very cute! Would buy for my kids!
Beatriz
Loved the colors!
Fabio
Like this project
Posted Jan 16, 2023
This collection was chosen as a finalist in a contest, the prints were inspired by the brand's mascot, the sloth.
