Disney Upfront

Pablo Lopez

For me, working on Disney Upfront was an incredible opportunity to bring Disney's magic to life. I took the lead on art direction, creating animated assets and print materials, delivering over 150 videos for a global event. It was all about blending creativity with precision—mixing 2D and 3D simulations to keep the playful yet elegant tone of Disney, while crafting a visual experience that would be remembered.

A collaboration with Disney Advertising, where I had to develop the branding, animated assets, prints and key visuals.

The metallic liquid texture represents the fluidity and adaptability of the many brands that fall under the Disney umbrella.

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Posted Mar 20, 2025

A design fit to match Disney's unrivaled magic.

FlutterFlow Interaction Design Competition 2024
FlutterFlow Interaction Design Competition 2024
Showreel
Showreel
Adobe Multi-Frame
Adobe Multi-Frame