SYRINX is a hot-selling beauty brand in China market, endorsed by celebrity Cai Shaofen, which has a hundred million customer groups in the Chinese market; this case is a product creative display video created by Dprox Innovation for its new Liquid Foundation launch.

How to make products more eye-catching in the highly competitive cosmetics industry? How to make products more memorable in the minds of target audiences? How to convey product concepts through video?

During the Ice Age, the Earth's tectonic plates were in a state of turmoil, producing new materials that would usher in a better world, just as geological and atmospheric changes eventually formed a series of beautiful symbolic materials such as diamonds and gemstones. The Higun flawlessly radiant foundation was conceived during this period.