We designed a full website experience inspired by nature, rhythm, and restraint. The visual language draws from the surrounding Swiss countryside: soft tones, generous white space, and fluid pacing that mirrors the relationship between rider and horse. Editorial layouts and storytelling-led sections highlight the academy’s philosophy, training approach, and facilities without overstatement. Clear Course Overview and Booking Pages guide users through offerings with ease, while a Blog CMS provides space for riding insights, horsemanship education, and long-term content growth.