Mindful Crumb, a mindful snacking brand, needed a conversion-driven product page to showcase their healthy super snacks. The goal was to design and develop a product experience that not only reflected their brand story but also provided a smooth shopping experience optimized for conversions.
My Role
I led the design and development of their product page on Framer, leveraging:
Framer CMS for flexible product content management
Shopify integration for secure checkout and order handling
E-commerce plugins to ensure smooth product variant selection, cart functionality, and payment flow
What I Delivered
Custom Product Page Design β A clean, professional layout that highlights product benefits, ingredients, and authentic brand voice
Framer CMS Setup β Dynamic content management to make it easy for the client to update product info without coding
Shopify Integration β Seamless cart and checkout flow, fully synced with Shopify backend for inventory and order management
E-commerce Plugin Optimization β Enhanced user experience with product variant support, responsive design, and fast load speeds
Conversion-Focused Structure β Added customer trust signals, clear call-to-actions, and mobile-friendly features
A clean hero section highlighting product value with strong visuals and messaging.
Shopify plugin integration for secure payments, inventory syncing, and backend reliability.
eCommerce functionality including cart, checkout, and product detail enhancements.
Optimized storytelling structure that moves users from curiosity β trust β purchase.
Results
Improved customer journey from product discovery to checkout
Scalable setup β easy for Mindful Crumb to add new products and manage content
On-brand design that reflects the companyβs mindful and premium positioning
Optimized user experience across desktop and mobile
π This project showcases how I use Framer + Shopify + e-commerce tools to build high-performing, scalable product pages that drive real sales.