I designed the Chasing Sunsets Official site in Figma and brought it to life through custom Webflow development. The result is an immersive, brand-centric experience that aligns with the ethos of limited drops, artistic expression, and exclusivity.
Project Overview
Chasing Sunsets is a curated streetwear and art-infused drop brand. The site needed to reflect a sense of mystery, exclusivity, and strong visual storytelling. Key features include:
Waitlist signup with password-gated access for drops
Themed “drops” sections with visuals, storytelling, and limited quantities
Collaboration invitations for creatives
Strong visual hierarchy, bold typography, and immersive imagery
The design and development aimed to blend aesthetic impact with scalable Webflow architecture.
Why This Approach Matters & What It Achieves
Brand Cohesion: The visual language is consistent across all pages, with thematic drop stories and immersive aesthetics.
Scalability: With CMS collections, new drops, collaborators, or stories can be added without redesigning pages.
Interactivity: Smooth animations and transitions help convey the brand’s energy and create an engaging browsing experience.
Performance: Optimized assets, careful layout structuring, and Webflow’s efficient output ensure fast loading and smooth user experience.
Flexibility & Maintenance: Since everything is built in Webflow, updating content, swapping images, or launching new drops is straightforward.