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MileIQ | Ongoing Support
Emmett Armstrong
Overview
Multi-year retainer engagement (via @causeofakind) as the dedicated Webflow developer for MileIQ's marketing site, translating Figma designs into high-performing web pages while implementing sophisticated testing frameworks for conversion optimization.
Key Deliverables
Pricing Page Redesign - Built conversion-optimized pricing page with dynamic components
Custom A/B Testing Integration - Implemented LaunchDarkly and Eppo for data-driven optimization
Solutions Pages - Developed targeted pages for different customer segments
Campaign Landing Pages - Rapid deployment of promotional pages aligned with marketing initiatives
Technical Highlights
Custom JavaScript integration for A/B testing frameworks (LaunchDarkly + Eppo)
Seamless Figma-to-Webflow workflow for consistent design implementation
Responsive, performance-optimized builds across all devices
Maintainable component structure for easy updates
Added Webflow localization for 2 additional regions
Working Process
Weekly alignment calls ensuring continuous improvement
Rapid turnaround on marketing requests
Proactive maintenance and optimization
Direct collaboration with design and marketing teams
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Posted Aug 29, 2025
Freelance Webflow developer for MileIQ's marketing site, developing new pages from Figma designs through a year-long partnership.
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Timeline
Oct 25, 2023 - Ongoing
Clients
MileIQ
