Hunger for Healing: Tashelle’s Digital Transformation

Project Overview Tashelle, founder of Hunger for Healing, approached us to transition her product-based business online by setting up a custom Kajabi website, a live workshop funnel, and a 5-day mini-course email series to nurture and grow her audience. These tools laid the foundation for promoting her in-person workshops and upcoming signature online course. 

We began by meeting with Tashelle to discuss her business goals and plan a clear strategy for her Kajabi project. This initial consultation helped us align on her vision to transition her business into the digital space and create a professional, functional online presence.

We started with Tashelle’s Free Email Series to help her begin building her email list while we simultaneously worked on her site and funnels. 

Tashelle requested a free series of emails, and we provided her with a simple but effective strategy within Kajabi to set this up. Our approach ensured a smooth flow and user experience, nurturing her audience through a 5-day mini-course designed to engage and provide value.

Opt-in Page, Confirmation Page, Form with Automations, Confirmation Email + Email Series

Phase 2: Program Waitlist Funnel

To support the launch of Tashelle’s first online course, we created a waitlist funnel designed to generate leads and build excitement. This funnel gave her a streamlined way to capture interest early and nurture potential students ahead of the official course release.

Opt-in Page, Confirmation Page, Form with Automations, Confirmation Email 

Phase 3: In-Person Workshop Funnel

We built an in-person Workshop Sales Funnel tailored to Tashelle’s cooking classes. 

This funnel created a seamless process for her customers to easily book her workshops. By implementing automations, we gave Tashelle peace of mind and freed up her time, enabling her to focus on delivering great classes rather than managing sales logistics.

Sales Page, Confirmation Page, 3 Offers with pop-up Checkouts, a Confirmation Email + Automations

Phase 4: Website Build

We then built Tashelle’s website, beginning by applying her new branding to the Home page to ensure consistency with her refreshed visual identity. We incorporated her copy and images to create a user experience that clearly highlighted her expertise and authority. 

After Tashelle’s approval of the initial page, our team completed the rest of the website, ensuring cohesive branding throughout and a clear, intuitive customer journey.

Pages: Home, About, Courses, Blog, Contact, Privacy Policy, Terms & Conditions, Login, Library and 404. Mobile Optimization,

Working with Tashelle was a seamless and collaborative experience, thanks to her clear vision and readiness to provide the necessary assets throughout the project. Together, we created a professional, visually cohesive Kajabi website and funnel system that authentically reflects her passion and mission. 

Tashelle now has a polished and functional online presence that not only welcomes new and existing customers but also effectively supports the growth of her business, setting a strong foundation for her live workshops and upcoming online course launches.