April Draws Campaign Digital Asset Design
Arran McKinlay
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Posted Jul 2, 2025
Work for People's Postcode Lottery April Campaign.
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People's Postcode Lottery
One of the brand’s biggest annual campaigns, April Draws features celebrity talent and drives major national sales across broadcast, digital, and print.
As part of the in-house team, I collaborated with agencies and freelancers to deliver high-impact digital assets across all channels.