Marketing Design That Boosted User Engagement
Ksenia Lowe
Tictrac (now Dialogue) is a global B2B2C wellness platform that helps companies connect with their employees through wellbeing. I undertook internal brand design projects and crafted designs aimed at engaging the end audience as well.
App graphic design and content curation, assisting Senior Designer with UI design
I've completely redesigned Tictrac's emails which significantly increased user engagement. Here's an example of one of the emails I created to promote one of the brand's marketing campaigns. I used Figma to create templates and then built them in Mailchimp and Airship. The original copy is also written by me, based on the brief.
Custom illustration design and stock illustration redesign
Brand marketing design (presentations, infographics, social media)
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Posted Feb 11, 2024
I undertook both internal brand design projects and also crafted designs aimed at engaging the end audience, for the B2B2C wellness platform.
