YumeBau // Brand and Web Design

Ali

Ali Sari

YumeBau

YumeBau is a remote-first game studio with partnerships with Meta and Epic Games. I was contracted to refresh their visual identity and design and develop their new website, to house their project showcases and also inform their audiences about the company and its endeavours.

The challenge

While the studio had an existing brand and landing page, they needed to be expanded on. The designs were also outdated and lacked clarity in showcasing and communicating their studio's world-class projects to their audience.

My approach

Refreshed Visual Identity: Expanded the visual identity around their logo and the brand's accent yellow colour.
Comprehensive Brand Guide: Documented all brand elements in a brand guide document including brand tone, new colour palette, typography and icon set.
Web Design: Designed new wireframes allowing for iteration and refinement of screens to take place. After which high-fidelity wireframes and UI Style guide was designed.
Web Build: Developed the web build on Webflow, starting with implementing the UI Style guide and making sure they all elements are responsive on different breakpoints.
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Posted Nov 14, 2025

Designed and developed a new web experience for a game studio and lab.