month worth of content

This project was done for a beauty brand called Gorgeous Aesthetic. Their product is cordless hair curler. We wanted to make content for the whole month where they can post daily on their TikTok profile showcasing their product and attracting followers and buyers.

The customer needed to gain traffic to their web-site and wanted to create social media exposure to gain more eyes on the product.

Goals/Requirements: • delivering 30 videos • creating different styles of videos • showcasing usage of the product

In order to fulfill my clients need and wishes, I researched the platform to see what type of content was the most popular and created strategy for shooting various types of videos. I created trendy videos following trending sounds to attract more views and followers, before and after shots to showcase the results this product can provide, the process of using the product to make them engaging and showing viewers the routines, and finally videos talking about the benefits of the product and some ad type videos to attract more sales.

We delivered the 30 videos that were agreed, made them engaging and relevant, showed viewers the usage of the product and provoked feelings in them in order to encourage them to buy the product.