Chowman Food Order & Delivery
Pritesh Sudra
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Posted Feb 10, 2026
Chowman, a Chinese restaurant chain, is based in Kolkata and has 13 outlets in Kolkata and new branches in Bengaluru and other cities.
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Timeline
Mar 1, 2025 - May 10, 2025
Clients
Chowman
Executive Summary
Chowman, a rapidly expanding Chinese restaurant chain headquartered in Kolkata with locations in Bengaluru and other metros, partnered with iCoderz Solutions to conceptualize, architect, and engineer a scalable food delivery ecosystem that drives customer retention, streamlines order logistics, and amplifies revenue across both digital and dine-in channels.
Challenges & Strategic Resolutions
Scalability Under Load
Problem: High transaction volumes caused latency during peak hours and order sync issues with Pet Pooja POS.
Solution: Implemented load balancing across distributed server instances to maintain high availability and consistent throughput.
Real-Time Communication Reliability
Problem: Loss of chat images due to session affinity and dynamic server rotation.
Solution: Migrated chat assets to AWS S3 for persistent, scalable media storage independent of application hosts.
Database Performance
Problem: Frequent database reads/writes slowed responsiveness and risked data contention.
Solution: Deployed Amazon Aurora with read replicas, optimizing read scalability and reducing latency.
Security & Transaction Integrity
Problem: Vulnerabilities allowed unauthorized discount application and incomplete online payments.
Solution: Hardened backend validation with server-side checks, ensuring authenticated transactions and eliminating client-side tampering.
Key Features Delivered
The holistic platform empowered Chowman’s digital strategy through:
Dynamic Promotions: BOGO deals, flat discounts, freebies, and featured bestsellers.
Intelligent Navigation: Categorized menu structures and filtered search tags (“veg”, “spicy”, etc.).
Scheduled Orders: Customers can place orders in advance.
Custom Delivery Instructions: Tailored logistics per customer preference.
🛠 Technology Stack
FrontendFlutter (Android & iOS)
Backend APILaravel
DatabaseAmazon RDS / Aurora (MySQL)
InfrastructureAWS EC2, Load Balancer, AWS S3
Real-timeNode.js sockets
Admin PanelVue.js + Laravel
📈 Project Outcomes
Enhanced Engagement: Promotions and personalization features increased average order frequency and customer retention.
User Satisfaction: 4.2★ average rating from 2.64K+ reviews highlighting ease of use and reliability.
Operational Efficiency: Backend optimizations reduced peak load failures and improved time-to-order processing.
Brand Control: Chowman now owns the direct customer relationship, decreasing dependency on external aggregators.
Experience Efficient Food Delivery with Chowman
Chowman is the brainchild of musician-turned-entrepreneur Debaditya Chaudhury. One will enjoy dining from its delectable offerings: Chinese, Seafood, Cantonese, Asian, and Thai. Great, fresh meals are prepared every hour with offers that are too good to miss, not to mention the real-time order tracking facility. Experience the true taste of China today!