Brand Deal: Durable AI

I worked with the AI company Durable for a multi-platform brand deal. I ideated and created the concept for the campaign, then wrote, shot, and edited the short-form video as well as wrote a thread for Twitter/X and a post for LinkedIn. I gave the brand permission to use the content as UGC as well.



Short-form content:

https://www.instagram.com/reel/C0mXdGaO45U/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==



Twitter thread:

https://x.com/Sutoscience/status/1733166058519908572?s=20