AAMO Parfums — Maréa Launch Film

Client: AAMO Parfums, an Indonesian fragrance house whose platform is "Where Stone Becomes Scent": every variant begins with a stone.

Brief: Launch film for Maréa, an aquatic scent built on Aquamarine. The direction was modern, edgy and mysterious rather than overtly commercial, conveying both the aroma and the stone. Instagram-first, 9:16.

Visual direction deck with three art-direction routes; the client chose a blend of a material/abstract route and a human "wearer" route.

Beat structure: descent → the stone fractures → the notes (mandarin, sea salt, ginger, cedarwood) → the liquid rises → the wearer → the bottle.

The bottle was modelled in 3D so the label, proportions and juice colour stay exact. Everything around it was generated and art-directed, then integrated, edited and graded in DaVinci Resolve with Fusion transitions.

English female voice-over, sound design and music laid in at post.

Deliverables: 30s 9:16 master, plus a 16:9 version.