Nira Sparkling Drink

NIRA is a sparkling herbal water concentrate made with Indian botanicals and natural fruit acids. One bottle mixes with water to create a light, refreshing drink. No artificial colors. Low sugar. Everyday wellness, not medicine.

Overview Concept project for a sparkling drink brand aimed at premium beverage markets. Objective Design a packaging system that balances freshness, refreshment, and shelf standout. Design approach Bold color blocking and dynamic type create visual energy. Label structures support quick flavor recognition. Mockups show bottles in retail environments. Deliverables Label design for multiple flavors, color coding strategy, retail shelf mockups. Outcome A scalable beverage packaging concept with strong shelf presence.

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