I engineered a sophisticated, multi-branch

I engineered a sophisticated, multi-branch lead conversion system for a local service business, leveraging Make.com (formerly Integromat) and GoHighLevel (GHL). The workflow connects core marketing channels, including Facebook Lead Ads and internal forms, and instantly validates leads through built-in phone number verification. An OpenAI (GPT-4) agent assesses incoming lead data to categorize intent before pushing verified prospects directly into dynamic GoHighLevel CRM pipelines. This entire architecture triggers automated, context-aware SMS/Email nurture sequences, significantly boosting lead-to-booking conversion rates for the client.