The "Sweet Creations" logo was designed to evoke a playful and appetising feel for a dessert-focused brand.

The client gave me creativity freedom expect for the choice of colours that they must have been shades of fucsia and pink.

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I begin by researching their market, target audience, and competition.

The logo design involves careful consideration of typography, color schemes, and symbolic elements to reflect the brand’s unique identity.

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 The bold, rounded typography emphasizes warmth and approachability, while the pink color palette reinforces the sweet, indulgent nature of the brand.

This design strikes a balance between fun and professional, creating a memorable visual identity that resonates with customers.