Happy Larry — Social Ads

Happy Larry is a dynamic French brand offering a unique kit rental service designed to help people make the most of their free time. Their mission is beautifully encapsulated in their slogan, "Gardez les souvenirs, pas les objets", which translates to "Keep the memories, not the objects". Happy Larry encourages people to create lasting memories and experiences, while minimizing the burden of material possessions.

In collaboration with the Bulldozer Paid collective, Happy Larry wanted to increase their social media presence to align with their brand ethos and better connect with their audience. They wanted visuals that conveyed the essence of valuing memories over materialism.

Our approach to this project was deeply rooted in understanding Happy Larry's core values and unique selling proposition. We wanted to create visuals that not only caught the viewer's eye, but also conveyed the brand's philosophy.