Tastemaker Lifestyle Mascot Design

Tastemaker Lifestyle is a clothing brand from the US that focuses on pop culture. They have a bear mascot that appears in every design of their products.

Recently, they needed to develop their bear mascot into several designs and pop culture icons. I assisted in developing their bear mascot and created designs for it as various pop culture icons. Additionally, I designed a template for the bear mascot to be used as a basketball and football athlete.