Prudential: A Human Approach to Digital Insurance

Yitong Kong

User Researcher

Illustrator

UX Designer

Adobe Illustrator

Adobe XD

I localized diverse products for prudential, conducted usability testing to iteration experiments, and deliver insights on future plans.
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Posted Jan 3, 2023

In collaboration with Dentsu, we help Prudential China to localize from the global to china mainland context, launch multi-products aimed at diverse regions.

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User Researcher

Illustrator

UX Designer

Adobe Illustrator

Adobe XD


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