Menswear AI Editorial —Ralph Lauren

Menswear AI Editorial —Ralph Lauren Spec Campaign A self-initiated spec project exploring what AI-generated menswear imagery can look like when the brief is treated seriously. Sharp model direction, intentional lighting, and fabric detail that holds up at hero image scale.

Three shots across two setups: studio portrait and lifestyle. Built entirely using AI and using detailed scene and lighting direction. No post-production filters. The goal was simple, make something a real brand could drop on their website tomorrow.

This is the gap I close.