Western Equipment has sold John Deere equipment across Oklahoma, Texas and New Mexico for more than a century. I built their Webflow website around in-stock inventory and big-ticket machines, from cotton harvesters to See & Spray technology.
What’s on the site
In-stock inventory browsing
Used 8RX/RT, 9RX/RT and 9000 Series tractors, cotton harvesters and forage harvesters
Compact construction equipment and commercial mowers
Guidance, automation and technology pages
Customer account login and registration
My role
Built the dealer site in Webflow on a shared, reusable component system
Webflow CMS for equipment categories, featured inventory, promotions and locations
Mega-menu navigation across new equipment, used inventory, parts and service
Promotion banners and financing offers the dealer updates without a developer
Responsive layouts checked on desktop, tablet and mobile
SEO page settings, clean headings and alt text across every template