AXA | Google Ads Campaign Management

Kévin

Kévin MALLO

Google Ads Campaign Management

Managed worldwide travel insurance campaigns on Google Ads and Microsoft Ads
Monitored and optimized bidding strategies to maximize ROI
Conducted A/B testing to enhance ad creatives and boost engagement
Analyzed performance metrics to generate actionable insights and recommendations
Campaign Types: Search, Display, Performance Max
Tools Used: Google Ads, Google Analytics, Search Ads 360
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Posted Aug 23, 2024

Managed travel insurance campaigns on Google and Microsoft Ads, optimizing bids and ad creatives to maximize ROI and enhance performance.