B2B Online Learning Platform

GenuineShift equips insurance client-service teams to lead the client relationship. Kajabi handles simple courses well – but a B2B platform serving multiple enterprise clients and hundreds of participants needs far more.

Motivation designed and engineered the full platform – from automated lead capture to custom member portals – bringing platform engineering to a Kajabi build that closed a $250k contract from an $8 billion customer.

Explore other membership platform builds and SaaS website design. 🎯 Automated acquisition: Lead capture and CRM integration replace manual, old-school lead collection. 👋 Streamlined onboarding: Onboarding flows built for multiple B2B clients and their participants. 🧩 Custom SaaS features: Bespoke member portals, compliance tools and integrations beyond stock Kajabi. 🚀 Built to scale: Powered by Kajabi, LaunchPAD, Monday.com, Calendly and Cloudflare. Explore more of our work

See more websites, platforms and digital products we’ve designed and built for ambitious businesses.