Personal portfolio designed and built in Framer. Dark-first aesthetic, custom animations, and conversion-focused structure to generate client inquiries.

Project Overview Personal portfolio designed and built entirely in Framer. The goal was to create a site that positions me as a Framer Expert and CRO Strategist — not just a designer who builds websites, but someone who thinks in conversion and business outcomes from the first scroll.

Challenge Most freelancer portfolios look the same: a grid of projects, an about section, a contact form. The challenge was to build something that felt like a product in itself — dark, intentional, and memorable — while still communicating clearly what I do and for whom.

Solution I designed a dark-first site with custom scroll animations, a work section that leads with results rather than aesthetics, and a contact flow structured to generate qualified inquiries rather than generic messages. Every section was built with a CRO lens: hierarchy, friction reduction, and a single clear CTA throughout.

Result The site became my primary lead generation asset — referenced in every Upwork proposal and Contra profile. It communicates expertise before a client reads a single word.