LinkedIn Writing for Career Coach

Erin Kuester

Content Writer
Copy Editor
Social Media Strategist
LinkedIn
I worked with a client to ghostwrite ongoing LinkedIn posts. This client had newly started a career coaching business and wanted to grow their audience and engagement on LinkedIn. We worked together over a period of several months to craft messaging that worked to organically grow their audience, increase in-bound leads, and sell more coaching sessions. Their focus was on realistic, motivational LinkedIn content, and particularly targeted working mothers getting back into the workforce after having children.
The results:
A 200% increase in LinkedIn engagement, including likes, reshares, and comments on posts
Profile views increased from 100 a week to 1000+ a week
Organically grew audience from 2,000 to 8,000 followers
A 300% increase in coaching service bookings
10+ customer testimonials added to LinkedIn profile
Went from posting 1-2 times a week to posting 8-10 times a week
Here are some examples of the types of LinkedIn content that I wrote for this client: LinkedIn writing samples.
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