Challenge: Showcase the minimalist, almost invisible nature of Curbit's clear phone case in a way that pops.
Solution: We embraced the case's transparency with a vibrant, abstract background, a dynamic color palette, and a fast-paced, "punchy" animation style. This dynamic combination highlighted the product's features while resonating with the target audience's energy and appreciation for cutting-edge design.
Impact: The final video was an eye-catching and memorable experience, effectively communicating the product's subtle elegance.
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Posted Apr 6, 2024
Curbit case's clear design is hard to show off. Video used bold colors & fast cuts to make it pop, grabbing attention and reflecting the target audience's taste