How does a brand communicate meticulousness? That's the challenge we embraced with Green Genie, aiming to provide a premium cannabis experience for those who seek the finest strains and consistency. Out of over 700 cannabis strains, Green Genie meticulously selects and sells only three, ensuring unparalleled quality and a superior user experience. Green Genie is committed to responsible consumption and customer education, combining high-quality products with exceptional service and sustainable practices. This project focuses on designing a bespoke eCommerce experience that caters to both online shoppers and dispensary visitors.