Industry

Nutrition

Duration

Year

2023

Challenge

Released

May 8, 2023

Service

Product Design

Tools

Plant Planner is a dynamic mobile and web app service catering to small businesses in the health and wellness sector. With a dedication to supporting entrepreneurial growth, Plant Planner boasts over 20,000 active users and maintains an impressive 80% retention rate.

Our primary objective was to undertake a comprehensive redesign of Plant Planner's product EatMoveRest mobile and web applications. The focus was to enhance user experience, promoting a seamless and visually engaging interface that resonates with themes of health and wise choices.

Process

Our approach was methodical and user-centered.

We began with an in-depth analysis of user reviews, competitor benchmarks, and the existing app's performance. This foundational research informed our wireframe designs, which went through several iterations based on client feedback before finalizing the visual design. This ensured that every element was tailored to enhance functionality and aesthetic appeal.

Outcome

The redesigned Plant Planner apps feature a vibrant, inviting design with enhanced usability features such as Meal Planning and a Recipe Box. The use of compelling imagery and a cohesive color scheme emphasizes a lifestyle of health and wellness, appealing directly to the target audience.

Updated Homepage

Revamped Visual Style

Meal Planning Section

Recipe Box Section

We provided an extensive UI redesign for both the mobile and web applications of Plant Planner, encompassing a fresh, modern look that aligns with current trends and user expectations.

The redesigned Plant Planner apps feature a vibrant, inviting design with enhanced usability features such as Meal Planning and a Recipe Box. The use of compelling imagery and a cohesive color scheme emphasizes a lifestyle of health and wellness, appealing directly to the target audience.

Design for wellness isn’t just our profession, it’s our way of life.