Advena Energy Partners. Brand Identity & Website Design
Anja Schumacher
Advena Energy Partners
Design for Web and Print Materials
For Advena Energy Partners I deliver design solutions across print and digital media. At the start of our collaboration, the client had a basic logo concept and color palette but lacked a complete visual identity.
I refined the logo, defined typography and logo variations, and developed a concise brand guide to establish a consistent design foundation. I also created templates for urgent brand materials, giving the client ready-to-use assets and a clear visual direction.
A major milestone was designing the company’s website. Guided by the new brand identity, I created a distinctive, informative site that highlights Advena’s mission and values. Custom 3D models were integrated to reflect the client’s focus on commodity trading.
By using clear layouts, typography, and visuals, I help Advena communicate insights effectively while maintaining a strong, consistent brand presence in all media.
Web design page
Part of the Brand guidelines
Advena Energy Partners is an energy trading and investment company focused on navigating complex commodity markets. The goal was to create a modern, credible identity that would feel both sophisticated and forward-looking.
I developed the brand identity and website, including the visual system, typography, logo, graphic elements and digital layouts. The final direction combines a dark, sophisticated palette with vibrant green accents and dynamic visual elements, creating a distinctive and cohesive presence across the brand's digital touchpoints.
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Posted Sep 21, 2026
New visual identity for an energy trading and investment business. The project included logo design, visual identity, typography, graphic elements and website
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