Original position had an old Webflow site that lacked design principles and overall had no branding. They also had problems with Webflow with an unorganized build with duplicate classes. My task was to redesign it and build a clean Webflow site build.
The old site:
Old site
🎨The redesign:
Original position needed a new look that better reflects their charity brand.
🔤The font:
Their caring theme require a font that feel approachable and friendly.
🌄The imagery:
Their old site had AI generated photos that made it look unprofessional and lacked trust. The new brand needed high quality pictures. Given the nature of charity, human to human interaction, it needed human faces to should and create an emotional connection with the visitor. The rounded corners bring that friendliness to the design.
⏲Timeline:
The whole project lasted a total of 2 weeks and it included:
Website redesign and Webflow/Relume development. Included branding, web design in Figma, development in Webflow and custom step questionnaire form integration.