As an alternative to traditional tuxedo and suit rental outlets, The Black Tux provides men with a premium rental experience. As part of their effort to maintain a consistent brand image, I took on the task of redesigning their tux rental onboarding and bridal email flows.

My aim was to ensure that the new design was not only visually appealing but also have certain elements reusable for them in future email flows. By incorporating these changes, I was able to enhance the brand's messaging and create a more user-friendly experience for their customers.