Kubo Pâtisserie Website Design

Kubo Pâtisserie is a premium artisanal pâtisserie and tea salon in Rouen, France, built around an original concept combining the worlds of perfumery and pastry.

I designed and developed the Kubo Pâtisserie website in Webflow, creating an elegant digital experience that reflects the brand's sophisticated visual identity while making it easy for customers to discover products, explore collections, learn about the concept, and shop online.

Platform: Webflow Industry: Food & Beverage / Pâtisserie Location: Rouen, France Role: UI/UX Design & Webflow Development

The goal was to create a website that could communicate Kubo's unique concept while maintaining a premium, editorial aesthetic.

The website needed to:

Present the pâtisserie products in an attractive way

Create a strong premium brand experience

Clearly communicate Kubo's unique concept

Make product discovery and online shopping simple

Organize multiple collections and services

Provide information about the physical boutique

Support click-and-collect ordering

Work smoothly across desktop and mobile devices

I focused on combining minimalist visual design, strong typography, high-quality product imagery, and intuitive navigation to create an experience that feels sophisticated without becoming difficult to use.

The design uses generous spacing, carefully structured content sections, visual storytelling, and product-focused layouts to let the photography and brand identity take center stage.

I also created a clear information architecture so visitors can quickly access:

Designed a streamlined shopping experience allowing customers to browse Kubo's pastry creations and access product information and purchasing options.

Created visually focused layouts for different product collections, including Les Intemporels and Les Éphémères, helping customers explore Kubo's creations easily.

Developed a refined visual direction that communicates the craftsmanship, quality, and creativity behind the Kubo brand.

Designed sections that explain Kubo's unique olfacto-culinary concept, bringing together the expertise of a perfumer and pastry chef.

Integrated the boutique information, location, contact details, and click-and-collect information so customers can easily transition from online discovery to an in-store experience.

Designed and developed responsive layouts to provide a consistent experience across desktop, tablet, and mobile devices.

I implemented the website in Webflow, focusing on:

Responsive layouts

Reusable components and sections

Clean visual hierarchy

Smooth navigation

Ecommerce functionality

CMS-friendly content structure

Mobile optimization

Maintainable Webflow structure

The final website provides Kubo Pâtisserie with a sophisticated digital presence that combines brand storytelling, product discovery, ecommerce, and local customer engagement in one cohesive experience.

The result is a website designed to make the products visually appealing while communicating the craftsmanship and unique philosophy behind the brand.

The completed website successfully brings Kubo Pâtisserie's distinctive concept online through a modern, elegant, and conversion-focused Webflow experience, giving customers an engaging way to discover the brand, explore its creations, and purchase products.

Live Website: Kubo Pâtisserie — https://www.kubo-patisserie.com/