A DTC e-commerce brand was drowning in repetitive support tickets. Their 3-person support team spent 80% of their time answering the same questions: order status, return policies, shipping timelines, and product sizing. Response times averaged 4-6 hours, and customer satisfaction was dropping.
The Solution
I built an AI-powered customer support chatbot using RAG (Retrieval-Augmented Generation) architecture:
Knowledge Base: Ingested 200+ FAQ entries, product catalogs, and policy documents into a vector database
AI Engine: OpenAI GPT-4 with custom prompts tuned for the brand's tone of voice