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Event Fliers
Alex Jay
Graphic Designer
Marketing Strategist
Adobe Illustrator
Adobe Photoshop
Goals when designing event fliers
Ensure readability of all information, and draw attention to the most important components (i.e. date, location, headliner)
Create a compelling design that attests to the brand identity of the event, and also speaks to the desired audience
Optimize formatting for any necessary resolutions (i.e. Instagram stories, Instagram posts, Facebook cover photos, email)
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