D'Accua™ - Brand Launch
Ionut Raicu
Brand Designer
Web Designer
Photographer
Adobe Illustrator
Adobe Photoshop
Figma
D'Accua.com is a premium water brand designed for the horeca industry, offering an eco-friendly alternative to plastic bottles.
The brand provides tap machines that purify water directly from the main grid, eliminating the need for single-use plastics. What sets D'Accua apart is its presentation of purified water in high-quality customizable glass bottles, featuring various designs and the option to display the establishment's logo.
Each bottle is sealed with a quality seal for assurance of purity. D'Accua combines sustainability, customization, and premium quality to redefine the hospitality water experience.
We were tasked with shaping D'Accua's brand identity, emphasizing sustainability and elegance.
www.daccua.com
Custom icons were crafted to encapsulate the essence of sustainability, efficiency, and purity. These icons strategically revolve around the distinctive water drop, serving as a unique and ownable element for the brand.
A product and lifestyle photoshoot was made to breathe life into the brand. The art direction is characterized by a quiet, luxurios yet suggestive aesthetic.
