The book presents a detailed examination of the process and outcome of a Type design course, including an in-depth study of the construction and principles of Type design. It uses illustrated visual narrative and humor to make technical concepts accessible and easy to understand. The contextual use of student-designed logotypes along with original logotypes allows readers to analyze the visual language in terms of adaptation and application of visual characteristics. Overall, the book is an informative and engaging resource for anyone interested in type design.