LIPSS A multi-flavor beauty concept where lip balms are styl...

LIPSS

A multi-flavor beauty concept where lip balms are styled as “flavors” — caramel, chocolate, pistachio — each represented through macro still-life sets. Beauty becomes more than color — it becomes personality, taste preference, lifestyle identity.

The concept: beauty = diversity of taste. Different flavors create different emotional worlds — this is a marketing approach that speaks to multiple audiences in one campaign direction.

I executed this by building multiple mini-sets with their own palettes, textures and product stylings — visual modularity, but one brand DNA.

Result: a mosaic of playful, commercial hero shots — strong variety, strong storytelling, strong ad potential.

Created by me. Instagram: @Yanebeige.ai