Google Retargeting vs. Meta Dynamic Ads 1. Google Retargetin... by Maria PapadakiGoogle Retargeting vs. Meta Dynamic Ads 1. Google Retargetin... by Maria Papadaki
Google Retargeting vs. Meta Dynamic Ads 1. Google Retargetin...
1. Google Retargeting
π Power: Captures high-intent users on Search or Display at the right time.
π― Best for: Users searching βhotels in [City]β after bouncing.
πΎ Downside: Less visual; needs creative updates.
2. Meta Dynamic Ads
π Power: Personalized ads with real-time pricing in feeds.
π― Best for: Long decision cycles.
πΎ Downside: Needs flawless catalog setup.
ma.ma digitalβs Verdict
Use both! Meta for visuals (7-14 days), Google RLSA for intent (after 2 weeks). Cover emotional and logical stages.
Google Retargeting vs. Meta Dynamic Ads
1. Google Retargeting
π Power: Captures high-intent users on Search or Display at the right time.
π― Best for: Us...