A selection of social media campaigns created for Gulfood, combining motion design, event promotion, information-led content and branded storytelling across multiple initiatives.
Social-first motion content announcing Alain Ducasse’s participation at Gulfood. Published on Gulfood’s official Instagram account, the campaign generated strong audience engagement, receiving more than 3,200 likes and 40 comments.
02 - Gulfood After Hours — Campaign Promotion
A social campaign promoting Gulfood After Hours, combining vibrant event imagery, bold typography and motion to capture the energy of the programme beyond the show floor.
03 - Event Countdown — Registration Campaign
A countdown campaign designed to build anticipation and drive registrations in the final days leading up to Gulfood.
04 - Visitor Journey — Getting to the Venue
A practical information campaign helping visitors plan their journey to Gulfood, translating transport and venue information into clear, accessible social content.
05 - Visitor Information — Parking Guide
An information-led carousel communicating parking options and essential visitor guidance through a clear, structured visual system.
06 - Top Table — Culinary Content
A series of motion-led social assets promoting Gulfood’s Top Table programme, showcasing culinary talent, event highlights and live experiences throughout the show.
07 - YouthX — Emerging Culinary Talent
A campaign spotlighting YouthX and its judging panel, combining chef-led portraiture and motion content to promote emerging culinary talent and competition programming.
08 - Campaign Highlights — Motion & Social
Additional campaign content highlighting exhibitors, international participation and partnerships across the wider Gulfood programme.
Social media campaigns for Gulfood, combining motion design, event promotion, information-led content and branded storytelling across multiple initiatives.