HeyGen Academy 101 course video

Objective: Create one lesson in a video course teaching new users the main features of HeyGen

Target audience: SaaS beginners with no prior video editing experience

HeyGen’s customers: Global customer base with a wide range of SaaS and video editing experience and job functions (marketers, educators, creators, business owners, HR professionals). Top use cases include product explainers and announcement videos, social media ads, learning courses, personalized sales outreach, event marketing, corporate and skills training, sales presentations, and brand sizzle videos.

Tools: any, but be sure to include the HeyGen avatar below

Duration: 3-5 minutes

Aspect Ratio: 16:9

Resolution: 1080p or 4K

File format: MP4, MOV

Given that information as well as their own script and AI avatar, I generated all the talking head clips and put it all together, along with some relevant b-roll stock footage, as well as some screen recordings of the teaching process that I captured on my own computer and delivered to the client within the allotted time frame.