Titleist Driver Selector Tool
The Titleist Driver Selector Tool web application needed to be reimaged with the clean and simple design aesthetics that come with the brand. Using past and current user data, I created what I felt would improve the overall user experience while giving the user the information and know-how on which driver to choose for their golf swing.
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Posted Nov 10, 2023
Implemented new interactive features into the UI/UX design resulting in a 30% increase in user engagement and longer average session duration.
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Titleist
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