TheElectricalGuy Academy - Framer Website Design & Development by Rushabh KoradiaTheElectricalGuy Academy - Framer Website Design & Development by Rushabh Koradia
Built with Framer

TheElectricalGuy Academy - Framer Website Design & Development

Rushabh Koradia

Rushabh Koradia

TheElectricalGuy Academy Framer Website Development

📚 Summary & Impact

Engineered a scalable Framer web system for a leading education platform reaching 300k+ YouTube learners across 45+ countries, improving conversions, reducing operational overhead & enabling independent growth.
368%+ Increase in search visibility
100/100 AEO score - 🔗 Check here
2.3x Increased course sales
10x Faster content publishing

📚 About the Client

TheElectricalGuy Academy is an online education platform helping electrical engineering students, fresh graduates, and working professionals through premium courses, live webinars, engineering articles, books, and industry collaborations.
As the business expanded globally, the platform needed an infrastructure using Framer that could support continuous growth without increasing operational complexity.
TheElectricalGuy Academy Framer Website (New)
TheElectricalGuy Academy Framer Website (New)

📚 Existing Workflow (Before)

The existing website had evolved over several years without a scalable foundation.
Content was split across Framer, WordPress, and multiple domains.
Every new course required manual creation and maintenance of pages.
There was no design system or consistent content structure.
Poor SEO foundations, limited discoverability, higher bounce rates.
The founder spent unnecessary time managing content instead of growing the business.

📚 Client Goal

The founder wanted to:
Launch courses faster
Reduce dependency on developers
Improve the learning experience
Simplify website management hassle
Unify multiple domains into one ecosystem
Build a future-proof platform without increasing ongoing maintenance

📚 My Approach

Rather than redesigning pages individually, I approached the project as a systems-building exercise.
I first established the design system, information architecture, CMS structure, and implementation roadmap before rebuilding the platform inside Framer.
Every decision prioritized scalability, maintainability, and founder independence.
Inside Framer Project
Inside Framer Project

📚 Key Improvements

The platform was rebuilt from the ground up with a scalable architecture.
Complete UI/UX redesign
WordPress to Framer migration
Centralized CMS architecture
Dynamic course engine
Multi-domain consolidation (301 redirect strategy)
Responsive design system
Custom code components
SEO & AEO optimization
Complete documentation and handover

📚 Strategic Decisions

1. Consolidated the digital ecosystem

Instead of maintaining multiple domains, subdomains, WordPress articles, and Framer pages, I proposed consolidating everything into a single platform under a new & simpler domain, theelectricalguyacademy.com. This created a more cohesive experience for users while simplifying long-term maintenance.

2. Designed a scalable content architecture

Rather than creating new pages for every course, I recommended building a relational CMS architecture that would allow future courses, articles, instructors, testimonials, and resources to be managed from a centralized system. Every CMS field includes contextual guidance, required field validation, and content descriptions so future contributors can confidently manage the platform without documentation.

3. Built within business constraints

Instead of recommending a higher Framer plan, I designed the CMS architecture to stay within the founder's existing Framer Pro plan by maximizing reusable collections and relationships.

4. Standardized the design language

Instead of redesigning pages independently, I proposed creating a complete design system first so every future page would remain visually and technically consistent.

5. Optimized for founder independence

Every architectural decision was made with one objective: enabling the founder to manage the platform confidently without relying on a developer for routine updates.

📚 Domain Consolidation

One of the biggest infrastructure improvements was consolidating multiple domains and subdomains into a single destination.
To preserve existing links and search engine equity, I planned and implemented permanent 301 redirects through GoDaddy and Cloudflare, ensuring users and search engines were routed to the correct pages after launch.
Instead of operating across several disconnected destinations, the academy now lives under one unified domain.

📚 Project at a Glance

Tools Used: Figma, Framer
AI Tools: Framer AI Agents (Framer), ChatGPT
Domain Migration: Cloudflare, GoDaddy
Website Pages: 12+ Production Pages
CMS: 8 CMS Collections
Articles: 115+ Migrated from WordPress
Components: 40+ Reusable Components
Custom Code: 10+ TypeScript Components
Responsive: 4 Breakpoints (TV to Mobile)

📚 Outcome

This project wasn't about creating a better-looking website.
It was about transforming a fragmented website into an operating system for a growing education business.
The result is a founder-first platform that reduces operational effort, supports long-term growth, and gives the business complete ownership of its digital ecosystem.
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Posted Jul 26, 2026

Engineered a scalable education platform using Framer, reducing maintenance and enhancing discoverability for 270K+ learners.

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Timeline

Mar 11, 2026 - Jul 3, 2026

Clients

TheElectricalGuy Academy