Animated Ads for Mysa

Mysa is a Canadian smart home company that designs Wi-Fi connected thermostats for electric heating systems. Their products help homeowners save energy and control their comfort from anywhere.

Goal: Produce a set of animated ads for Meta campaigns promoting Mysa's smart thermostat products.

Target audience: Homeowners interested in smart home products and energy savings.

Details: 16 short animated ads, approximately 10-15 seconds each, delivered in three aspect ratios (9:16 for Reels, 16:9 landscape, and 1:1 square), with background music.

Received the static ad designs from the client, helped refine them and adapted the layouts across all three aspect ratios. Then animated each variation and added music to complete the set.

A library of 16 polished, ready-to-run animated ads optimized for Meta's key placements, giving Mysa a versatile content set for their paid campaigns.