Customer Segmentation Analysis for E-commerce Platform
Sangam Sumthankar
Cleaned and preprocessed transactional dataset.
Segmented customer groups with detailed profiling.
Recommendations for targeted marketing strategies and personalized recommendations.
Evaluation report with performance metrics and insights.
Documentation outlining the methodology, assumptions, and recommendations.
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Posted Feb 17, 2024
Cleaned and preprocessed transactional dataset. Segmented customer groups with detailed profiling.
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