Illustrated Packaging for Radish & Lime

Complimentary products: Concept as Narrative

For my illustrated brand Radish & Lime, I created custom packaging. This project highlights my expertise in illustrated packaging design, branding, and product storytelling.

As an expansion of my homeware products created during my MA in illustration, I created accompanying recipe cards for each seasonal nature-inspired print collection, and designed and made my own packaging using plantable seeded paper. Both the recipe cards as well as the packaging act as a narrative element of my products, placing it in context and environment. This project combined my love for illustration with a hands-on approach to packaging design, resulting in a cohesive, illustration-led brand aesthetic.

The recipe cards and handmade packaging compliment the seasonal pattern designs in terms of colour palette, style and mood. The seasonal aspect imbues my designs with additional storytelling, and the handmade packaging acts as an interactive narrative.

The recipe cards featured my own seasonal and zero-waste recipes, and the colourful handmade paper packaging is an extension of my visual language and brand values, further anchoring my niche.

Having a handmade element to each package provided a personal touch with the intention of delighting my audience.

Additional illustrated branding packaging elements were made in the form of discount cards for customers at creative markets, which could be used when purchasing from the Radish&Lime website.