Our recent collaboration with Atelier Srece, demonstrates how precision photography elevates luxury floral design. This case study outlines our methodical approach to creating compelling visual content that enhances brand value and drives customer engagement.
Professional Equipment Selection
Our carefully curated equipment selection reflects our commitment to excellence:
Sony FX3 cinema camera body, chosen for its superior color science and dynamic range
Sony/Zeiss F1.8/55mm lens, delivering exceptional sharpness and natural bokeh
Aputure MT Pro lighting fixtures for precise highlight control
Technical Methodology
We employed a hybrid lighting approach that maximizes the natural qualities of each arrangement. Working primarily with available light, we supplemented with two Aputure MT Pro fixtures to achieve precise highlights and depth. This lighting strategy, combined with a consistent F2.5 aperture setting, creates images that maintain the delicate balance between technical precision and natural beauty.
Color Management and Post-Production
Our workflow incorporates industry-leading color management practices:
Capture One professional software for precise color grading and image refinement
Careful material selection to complement floral arrangements without competing visually
Systematic color harmony assessment ensuring brand consistency
Business Applications
The resulting image portfolio serves multiple commercial purposes:
E-commerce product displays
Marketing materials
Social media content
Print collateral
Investment Value
Professional floral photography requires technical expertise, precision equipment, and methodical execution. Our work with Atelier Zagreb exemplifies how this investment translates into compelling visual assets that effectively communicate product value to discerning clients.
For inquiries about our professional product photography services, please contact our studio to discuss how we can enhance your brand’s visual presentation.
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Posted Feb 1, 2025
Professional floral product photography session at Atelier, utilizing Sony FX3 with Zeiss lens and natural light.