Creating Well-Structured Blog Outlines with Keyword Research

Mushma Sh.

Content Creator
SEO Content Manager
Content Research
Ahrefs
Google Drive
Google Search Console
A sneak peek into the brief outline I create and share with writers.
A sneak peek into the brief outline I create and share with writers.
A sneak peek into searching for high-volume, low-competition keywords using UberSuggest.
A sneak peek into searching for high-volume, low-competition keywords using UberSuggest.

In addition to Ahrefs, I also use the UberSuggest tool for extensive keyword research. For new websites, I target keywords with low competition, but high search volume.

Other tools I use are Keyword Chef and Keywords Everywhere.

I understand it's super important to ensure the briefs are well-structured and easy to follow for the writers to whom they are assigned. Hence, I always make sure of that.

I create and share briefs on Google Docs, which include primary keywords and LSIs (secondary keywords).

Of course, the briefs also include the entire outline including what headings/subheadings to include based on extensive research.

Many articles ranked on the 1st page of Google. :)

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